Blog
Specialty Coffee in Santa Cruz: the Story of Cat & Cloud
July 5, 2016by Cat Johnson When Jared Truby, Chris Baca and Charles Jack started brainstorming plans to create a coffee business, they figured they’d launch it in a year or two. The three were all living in different areas of California...
Read Full ArticleCraft Beer in Santa Cruz: the Story of Humble Sea Brewery
May 4, 2016by Cat Johnson (thefreelancecat.com) Nick Pavlina had been home brewing beer for four years when he decided to turn his hobby into a business. His friend Allie Pomianowski approached him about opening a brewery and the two started working out the...
Read Full ArticleHow did The Green Waffle get so Green?
April 6, 2016Check out this weeks interview (episode #10) with the owner of the Green Waffle: Martin Madriz. We find out the secret ingredients (Hint: real food and hard work) and learn more about how he and his wife Blanca started the business....
Read Full ArticleEntrepreneur of the Year Cesario Ruiz Pays Tribute to his Mother with My Mom’s Mole
April 5, 2016By Cat Johnson (thefreelancecat.com) Raising nine children on a family farm in a small Mexican village, Cesario Ruiz’s mother had her hands full feeding everyone. She would wake up at 5 o’clock in the morning to make breakfast for the...
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