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Downtown Santa Cruz Welcomes New Housing, Businesses & Continued Growth in 2025
September 30, 2025Santa Cruz, CA — September 30, 2025 — Despite ongoing construction and a dip in international tourism, foot traffic in Downtown Santa Cruz has continued to rise modestly in 2025, reaching 6.9 million visits year-to-date, up from 6.8 million at...
Read Full ArticleCongrats Marty O’Reilly Gets All 4 Judges to Turn on NDC’s The Voice
September 29, 2025Santa Cruz musician Marty O’Reilly made a national splash tonight on NBC’s The Voice, earning the rare distinction of turning all four judges’ chairs during his blind audition. For longtime fans, the moment was no surprise. O’Reilly has been a...
Read Full ArticleJoby to Join the California International Airshow in Salinas
September 26, 2025Santa Cruz, CA – Joby Aviation, Inc., a company developing air taxis for commercial passenger service, today announced it will be at the California International Airshow in Salinas next month, displaying its aircraft for the local community to experience. On October...
Read Full ArticleBuell Wetsuits: Bold Ideas, Santa Cruz Roots
September 22, 2025Over the years, Ryan Buell has learned that the best ideas usually start with someone saying, “You can’t do that.” From eyeballs on booties to bones on wetsuits, Buell’s fearless approach to design has helped shape not just a brand,...
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