Blog

Harvest Festival: 2nd Annual Celebration

September 18, 2025

Santa Cruz, CA – Sept 18, 2025 – Join us for the 2nd annual Harvest Festival on October 4th from 12-4pm on Church Street between Cedar and Center Streets. This vibrant community event is produced in partnership with the Downtown...

Read Full Article

Yelp for Business: How Pana Food Truck Became an Arepas Empire | Food Truck Startup & Branding Tips

September 17, 2025

https://www.youtube.com/watch?v=WTd7GSVAaa4&t=406s Thinking about starting a food truck business? In the latest episode of Yelp’s Behind the Review, German Sierra — co-owner of Pana Food Truck — opens up about how he and his wife, Gabriella Ramirez, transformed their Venezuelan arepa...

Read Full Article

Botanic & Luxe Expands with New Store: Botanic & Luxe Littles

September 17, 2025

After nearly a decade of bringing beauty and intention to Santa Cruz, Botanic & Luxe is delighted to announce the grand opening of its newest concept store: Botanic & Luxe Littles. Located directly across the street from their beloved Cooper...

Read Full Article

The NEXTies: Earth & Sea to Celebrate Santa Cruz’s Environmental Leaders

September 17, 2025

Santa Cruz, CA — September 2025 — The countdown is on! Our NEXTies spin-off event, NEXTies: Earth & Sea will take place on October 3, 2025 at the Seymour Marine Discovery Center, shining a spotlight on Santa Cruz’s boldest environmental...

Read Full Article